Beauty salon providers are showcasing the power of pink as they launch special products that benefit breast cancer research and awareness.
A breast cancer diagnosis has the power to greatly transform her world, crashing down a range of emotions from disbelief and fear to confusion, despair and even hope. The devastating disease knows no limits and can aggressively invade the body of a cherished mother, adored wife, loving daughter or very best friend. It can even happen to you. Breast cancer affects approximately 1 in 8 women in the United States and, according to the American Cancer Society, it claims the lives of 39,520 women per year.
Salon service providers have united and joined the crusade against breast cancer by launching special products that demonstrate the power of pink. Proceeds from the sale of these special products are being used to fund research and services while giving women precious hope that one day soon, breast cancer will no longer threaten their well-being or their lives.
HOT encourages beauty professionals to join the battle by supporting the charitable companies that offer pink products. Here, we offer some insight on the latest styling tools and hot products to go pink.
Andis introduces a stellar set of products that promote the power of pink. It includes its Pink Style Tourmaline/Ionic/Ceramic Hair Dryer and Pink Pro Duette Pivot Motor Combo, which includes the SpeedMaster Clipper and PivotPro trimmer for all of your cutting, trimming and outlining needs. A portion of the sales from these pink products will be donated to benefit research.
Pink Style Tourmaline/Ionic/Ceramic Hair Dryer
Pink Pro Duette Pivot Motor Combo
Boom Boom Brow Bar
Boom Boom Push Up Brow highlighting pencil creates the illusion of an instant eyelift. One side of the magic wand can be used to create a bit of sparkle and shine while the other creates a subtle matte finish. Ten percent of the sale of each pencil sold in October will be donated to the American Cancer Society.
Cricket releases its latest tools to combat breast cancer. The powerful pink styling collection includes the Pink Friction Free Travel Dryer, very versatile Pink Technique Thermal Brushes, Pink Mini Flat Iron and Pink Straightcrazy Flat Iron, which is equipped with Nanosilver/tourmaline plates to create smooth, glossy strands. A portion of the proceeds from these products will be donated to the Susan G. Komen Foundation.
Pink Technique Thermal Brushes
Pink Friction Free Travel Dryer
Pink Straightcrazy Flat Iron
Pink Mini Flat Iron
In an effort to crush breast and ovarian cancer, FHI Heat offers its GO Hairstyling Iron in a limited edition pink and black crush design.
Offered in a palette of cool colors and limited edition designs, the versatile iron comes with a complimentary heat mat. Proceeds benefit the Regis Foundation for Breast Cancer Research, and Bright Pink, a non-profit organization that provides education and support to women at high risk for breast and ovarian cancer.
Inspired by lacey lingerie, Farouk Systems offers two of its best-selling tools dressed in pink with a delicate black lace print.
A portion of the proceeds from the sales of these tools will be donated to The Rose, a non-profit organization that provides mammography screening, diagnosis, access to treatment and support to all women.
The CHI Pink Lace Breast Cancer Pro Dryer Collection, which features a CHI Pro Hair Dryer and CHI Ceramic Hairstyling Iron also includes a CHI 44 Iron Guard and chic black handbag.
Fromm International is on the cutting edge of breast cancer awareness. It unveils its stylish Pink Camo Shear, Fromm Tart 5.25" shear and elegant Fromm Pink Disinfecting Jar that is embellished with a feminine pink flourish design pattern. A portion of the proceeds from every purchase will fund breast cancer awareness and Susan G. Komen for the Cure.
Fromm Tart Collection Package
Fromm Pink Camo Promo Package
Pink Camo Shear
Fromm Pink Disinfecting Jar
As part of Joico's Beauty for a Cure program and in recognition of Breast Cancer Awareness month, the company offers several product promotions, including a first-ever exclusive between Joico and its parent company Shiseido.
The "Glimmer of Hope" gift set includes two top-selling Shiseido lip glosses along with Joico's award-winning K-PAK Reconstructor.
Kenra Professional teamed up with The Rapunzel Project, a non-profit organization dedicated to helping cancer patients keep their hair during chemotherapy through cold cap technology. The company pledged an additional $20,000 donation to The Rapunzel Project, bringing its total donation to date to $70,000. In an effort to raise awareness, Kenra Professional decked out its two best-selling products - Volume Spray 25 and Platinum Blow-Dry Spray - in limited edition pink packaging.
Platinum Blow-Dry Spray
Volume Spray 25
Key Brands International/IT Brands
Key Brands International has generously donated $100,000 to Susan G. Komen for the Cure.
Decked out in pink and gold, the limited edition collection includes Mega Freeze Hair Spray, Original Freeze Hair Spray and Color Protection Brushable Hair Spray.
These hot styling products have been caught in the hands of A-list celebrities such as Nina Dobrev of "Vampire Diaries" and pop-star Christina Milian among other starlets.
Style, purpose and artistry unite for a cause.
NovaLash has created Pink Forceps, a sparkling limited-edition tool that is embellished with pink Swarovski crystals.
The pink tool is ideal for applying NovaLash eyelash extensions and $10 from every purchase will be donated to the Pink Ribbons Project, a nonprofit organization that runs mobile mammogram units for underprivileged women.
Giving back is always in style and Paul Mitchell pitches in with a chic pink collection of limited edition styling tools, which include Pink Express Ion Dry HotLight, Express Ion Curl XL and Hot Off The Press. The vibrant pink products, which are accented with a brush of gold, usher in a "Glam Rock" edge. A portion of the proceeds from the sale of these products will benefit American Cancer Society's Celebrate More Birthdays Campaign, which is dedicated to creating a world with less cancer and more birthdays.
Pink Express Ion Dry HotLight
Hot Off The Press
Express Ion Curl XL
During its special pink ribbon promotion, Scruples is donating more than 84 percent of the proceeds from a special production of its Pearlscriptives High Definition Shaping Spray to research.
The spray provides ultimate lift, va-va-voom volume, maximum control and super shine.
Extra dry for superior working, shaping and finishing, Pearlscriptives won't leave hair wet or tacky.
Through its Caring is Sexy campaign, Sexy Hair is tickled pink to splash a bit of color over some of its iconic red cans, including its Root Pump spray mousse.
For each unit sold in the U.S., of these limited edition cans, Sexy Hair will donate five percent of net proceeds (up to $40,000) to Look Good…Feel Better-a national public service program that assists patients struggling with the appearance-related challenges that result from cancer treatment.